Im often asked ‘How can I generate more fans?  How can I let people know Im using social media for my business?’ One way to approach this is to integrate social media into your email signature, a free marketing tool which is often underutilized. 1. Set your Objectives What call to action do you want the person to do when they read your emails signature? By incorporating your social media sites to your emails you can: • Drive more traffic to your website • Increase the subs...