Posts Tagged ‘marketing’
  • How to Integrate Social Media into your Email Signature
    by Bright Social Media
    Posted April 16th, 2010 at 8:43 am
    Im often asked ‘How can I generate more fans?  How can I let people know Im using social media for my business?’ One way to approach this is to integrate social media into your email signature, a free marketing tool which is often underutilized. 1. Set your Objectives What call to action do you want the person to do when they read your emails signature? By incorporating your social media sites to your emails you can: • Drive more traffic to your website • Increase the subs...
  • How to Integrate Social Media Into Your Business Cards
    by Bright Social Media
    Posted April 14th, 2010 at 8:53 am
    How many times have you went to a meeting or a network and left with a pile of business cards and you couldn’t remember which card went with which person?  What use is it if you can’t remember who it belongs to? Will anyone remember who your card belongs to? It’s your job to make the right first impression...you want to make it easy for the person you are meeting to remember you. Your business card is your introduction to potential clients and prospects. The Creative Busines...
  • Top 5 Reasons Businesses Fail in Social Media Marketing
    by Bright Social Media
    Posted January 19th, 2010 at 12:05 pm
    As we know social media is taking the business world by storm, but are you doing it right?  Many businesses set up social networking accounts, send the odd message and believe they are involved in Social Media Marketing . Here are the top five reasons that many business fail in their Social Media efforts... 1.Lack of Planning When you first launched your business did you need a marketing plan?  A business plan?  Well it should come as no surprise that you should also have a S...
  • What is Twitter?
    by Bright Social Media
    Posted November 17th, 2009 at 5:13 pm
    I remember when Facebook first arrived in 2004.  I said I would never join as it would just be a waste of time and "there would be other more productive things I could do with such precious time of mine". I caved in two years later and ironically became addicted! After the addiction wore off I realised it was one of the most beneficial networking tools I have ever come across. What a great way to keep up to date with the rest of the world with minimum effort. Then a few years later Twitt...
  • Social Media Explained in Plain English
    by Bright Social Media
    Posted November 17th, 2009 at 11:23 am
    What is Social Media? Social media is a form of internet marketing.  The concept is to use a selective number of  social media  tools available to and communicate with customers, strengthen the business brand and ultimately increase sales. An example of social media tools include: Networks sites (MySpace, Facebook, LinkedIn) Micro blogs (Twitter) Social bookmarking (Digg, Stumbleupon) Social media sharing (Flickr, YouTube) Review/ratings sites (ePinions, BizRate) Blogs (Wor...
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