Posts Tagged ‘Social Media’
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An Introduction to Social Media – Jersey Enterprise Presentation
by Bright Social Media
Posted May 4th, 2010 at 4:33 pmJersey Enterprise Social Media Masterclass I will be honest, when Jersey Enterprise said they wanted to put on an event with only one week notice to local businesses, I didn’t think we could fill the room. However I will put my hand up... I couldn’t have been more wrong! The email announcing the Masterclass and line up went out at 4pm and by 11am the next morning it was sold out!! On the back of the success we decided to run another class on the same day, which also sold ... -
How to Integrate Social Media into your Email Signature
by Bright Social Media
Posted April 16th, 2010 at 8:43 amIm often asked ‘How can I generate more fans? How can I let people know Im using social media for my business?’ One way to approach this is to integrate social media into your email signature, a free marketing tool which is often underutilized. 1. Set your Objectives What call to action do you want the person to do when they read your emails signature? By incorporating your social media sites to your emails you can: • Drive more traffic to your website • Increase the subs... -
How to Integrate Social Media Into Your Business Cards
by Bright Social Media
Posted April 14th, 2010 at 8:53 amHow many times have you went to a meeting or a network and left with a pile of business cards and you couldn’t remember which card went with which person? What use is it if you can’t remember who it belongs to? Will anyone remember who your card belongs to? It’s your job to make the right first impression...you want to make it easy for the person you are meeting to remember you. Your business card is your introduction to potential clients and prospects. The Creative Busines... -
All from a Tweet – A Job at Like Minds and Lunch with Chris Brogan
by Bright Social Media
Posted March 11th, 2010 at 9:54 amIt’s fair to say that some people are sceptical of social media and how it can bring them closer to their clients, industry or even their competitors. How can you actually build real relationships through the internet? The doubting Thomas’ of the world need real examples of social media working before they can believe. It’s a different investment than the traditional norms-time over money! Anyone in the social media industry follows and learns from leaders such as Chris Brogan (... -
Five Ways Social Media Can Increase Your Google Rankings
by Bright Social Media
Posted February 16th, 2010 at 2:34 pmGoogle’s search algorithm changes rapidly. Normal search strategies have had to adopt to include social media. Did you even know that what you say in your social media sites can heavily reflect on your rankings? Here’s how.... 1. Real Time Search – Link well Google signed real-time search with Facebook, Twitter and MySpace in late 2009. This means that when somebody searches for a particular topic on Google they will receive real-time updates from a variety of socia... -
Social Media Statistics
by Bright Social Media
Posted January 5th, 2010 at 1:14 pmI'm sure you have often heard the reasons why you should be using Social Media, but do you actually know the reasons behind these claims? It’s because of these astounding statistics you should not ignore! If you haven’t watched the Social Media Revolution video then you should. I admit it's quite a rapid experience, emulating the lightening speed with which Social Media has progressed, leaving you breathless at the end thinking 'WOW’. If you have watched the video and want to take... -
Why adopt Social Media Marketing?
by Bright Social Media
Posted December 18th, 2009 at 3:19 pmWhat is Social Media Marketing? Social Media Marketing is a relatively new coined phrase, used by both PR and marketeers alike, to describe this innovative approach to promote to your customers. "Social media marketing is a term that describes use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, blogs, LinkedIn, Facebook, Flickr and Y... -
What is Twitter?
by Bright Social Media
Posted November 17th, 2009 at 5:13 pmI remember when Facebook first arrived in 2004. I said I would never join as it would just be a waste of time and "there would be other more productive things I could do with such precious time of mine". I caved in two years later and ironically became addicted! After the addiction wore off I realised it was one of the most beneficial networking tools I have ever come across. What a great way to keep up to date with the rest of the world with minimum effort. Then a few years later Twitt... -
Social Media Explained in Plain English
by Bright Social Media
Posted November 17th, 2009 at 11:23 amWhat is Social Media? Social media is a form of internet marketing. The concept is to use a selective number of social media tools available to and communicate with customers, strengthen the business brand and ultimately increase sales. An example of social media tools include: Networks sites (MySpace, Facebook, LinkedIn) Micro blogs (Twitter) Social bookmarking (Digg, Stumbleupon) Social media sharing (Flickr, YouTube) Review/ratings sites (ePinions, BizRate) Blogs (Wor... -
Measuring Your Social Media ROI
by Bright Social Media
Posted November 9th, 2009 at 2:26 pmIf you've added social media to your marketing mix, you're probably asking yourself, "Is it worth all the time and effort involved?" That might seem like a difficult question to answer at first, but there are definite steps you can take to measure the return on your social media investments. What Are You Trying to Do? First and foremost, you need to determine what your actual goal is. Are you trying to create brand awareness, generate sales, find joint venture partners, communic...
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